Email Lists

The Original Data Company can supply emails from either our own fully opted in database or from one of the email files we manage.

When you’re planning an email broadcast, you need to know that you’re targeting the right consumer audience, that the data which you are using is fully compliant and that it is clean. By using us you can ensure that the emails you use give the best possible return on your investment.

Our own websites include: Surf4Hub, which contains a mixture of news and blogs under a number of categories; Surf4Prizes which offers free-to-enter prize draws; Surf4Surveys and Fashion Forensics. Using data submitted on these sites and others we then profile the data, enhancing it with demographic, device usage and behaviour attributes, meaning as an advertiser, you can pin-point the audience you want.

All records are contacted within the last 6 months and new records obtained from our partners are re-contacted offering an immediate opt-out and link to our privacy notice, therefore, exceeding ICO best practice guidelines.

As well as providing the data, we can help you to design your broadcast and make it relevant to your promotion, increasing your return. We always provide full reports, including delivery rates, open rates and click-through rates so you know exactly where your investment in our data has gone.

In addition to supplying emails we can clean customer's email files helping to improve their sender reputation, deliverability and response rates.

We guarantee both our postal and email data like no other supplier. All supplied postal goneaways will be refunded on a 2 for 1 basis while email hard bounces will also be refunded on the same basis. As if that wasn’t enough, we’re so confident in the quality of our data that we will refund the cost of any data sold where there are more than 5% of postal records returned from a mailing, or more than 10% hard bounces on an email campaign.


You know who your clients are, but what do you really know about them?

Our ISO27001 accredited bureau can help you to fully understand your customers, who they are, where they come from and how they connect with the rest of the UK. We will match them to our Universe database and then build a profile based on our known attributes. We will then supply an easy to interpret report at individual, household, or address level.

With the help of this profile, which features z-scores, index and probability you can easily identify which variables will help you to maximise your marketing and purchasing strategy. Full details of our profiling service can be found on our info sheet HERE.

Data Sheets

Surf4 Experiences; Surf4 Gifts;
Surf4 Fashion & Mail Order; Surf4 Insurance;
Surf4 Investments; Surf4 Pets;
Surf4 Travel; Surf4 Universe

A selection of our exclusively managed lists: