The Original Data Company manages a number of carefully selected consumer postal mailing lists containing data sourced from websites, internet & mailing surveys and public information.
Selections depend on the list but include a number of actual and modelled criteria such as age, property type and value, lifestyle and geo-demographic indicators.
Our managed files include insurance, travel and mail order.
All postal files are cleaned against the latest industry standard suppression files on output ensuring clients have clean data as well as accurate data.
We understand that one database doesn’t suit everyone so we offer expertise, experience, and impartial advice to make sure you get what you need.
We don’t just supply data from our in-house managed lists; we are able to broke data from a large number of third party lists and with our 30+ years of working in the direct marketing industry we can provide you with some of the best data sources that will achieve the highest conversion rates.
We also guarantee both our postal and email data like no other supplier. All supplied postal goneaways will be refunded on a 2 for 1 basis while email hard bounces will also be refunded on the same basis. As if that wasn’t enough we’re so confident in the quality of our data we will refund the cost of any data sold where there are more than 5% of postal records are returned from a mailing or more than 10% hard bounces on an email campaign.
A selection of our exclusively managed lists:
You know who your clients are, but what do you really know about them?
Our ISO27001 accredited bureau can help you to fully understand your customers, who they are, where they come from and how they connect with the rest of the UK. We will match them to our Universe database and then build a profile based on our known attributes. We will then supply an easy to interpret report at individual, household, or address level.
With the help of this profile, which features z-scores, index and probability you can easily identify which variables will help you to maximise your marketing and purchasing strategy. Full details of our profiling service can be found on our info sheet HERE.
Postal: UK Charity Base | UK Fashion & Mail Order Base | UK Insurance Base | UK Investments Base | UK Travel Base | UK Universe Base
Suppression: Surf4 Suppression